Deborah Godes
Focus Area: Market Access Strategies
Office: Washington, D.C.
Years at McDermott+Consulting: 8
What is your favorite part about your health policy work at McDermott+Consulting?
For me, I love the people with whom I work. It may sound a bit cliché but the people on the Market Access team at McDermottPlus each contribute in a critical way, whether it is their wealth of knowledge from their decades of experience, their analytical approach to challenges and their expertise with critical data sets, or their fresh perspective to an ongoing challenge. While we may have different roles and responsibilities in the development or execution of the strategy, we are always working together as one with the client to achieve the optimal outcome.
What is the biggest opportunity and greatest challenge facing clients in your area of focus today?
I work with clients that are bringing innovative solutions to the market whether diagnostic tests, medical devices or healthcare services, a number of which are artificial intelligence-based solutions. The biggest opportunity and the greatest challenge for our clients is the level of uncertainty from a reimbursement perspective. Some clients are introducing new concepts that the Administration has not considered previously which creates opportunities for these companies to set new precedent. However, the novelty creates challenges because the Administration may not have historically viewed medical devices or diagnostic tests in that way so it requires a change in [...]
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